innovativeedge

I've been doing a little bit of thinking about how to spread the popularity of BePositive....

My first thought was that which Amanda, Brandon, and I had talked about a few weeks ago. Make a BePositive Facebook Group.

My second thought was: how could we collaborate with another group, band, etc. in way that would benefit both parties?

In order to do that, we'd first need another party. Brandon and I have talked about having a party or partnering with a band to do a show, but with our lack or nonexistence of funding at the moment, this is not likely to happen.

My next thought came when I created the BePositive Facebook group. In the little "Related Groups" box were our friends at Untitled and Unbridled.



Chase Misenheimer and Alex Crawford chat it up and play weekly selections of new indie music off of upcoming records, shows, and listeners requests. They really put on a worthwhile show.

You can subscribe to their podcast on iTunes, check out their Blog, MySpace, or join their Facebook Group.

At present, this is as far as my idea spans. Collaborate in some way with UandU to either just plug each other in some way or hopefully come up with something creative. We'll have to pow-wow on it.

Right now in my Innovation & Progress class we are doing research on an innovative company. My company is Mozilla. The eventually goal will be to give a brief history of Mozilla, descirbe their process of innovation, and then predict how they might go about innovating in the future.

Below is a sketch of an idea I have for how to illustrate the distribution and workings of Mozillas groups, teams, and how they go about bringing in outside ideas through their Mozilla Public License.

What is going on here you ask? I know, it’s kind of difficult to see, but just generally…

The goal of this visualization will be to demonstrate the connections between Mozilla and it’s all of it’s contributing communities.

—> On the left you have the start of a project, idea, or general goal.

—> On the far right is the path of the purpose of the project.

—> In the middle, you have the current project completion. Each circle represents a person contributing to the project.

Each person comes to the project from different angle and background. Everyone has something different to offer. They move into the project and move out during daily cycles taking in new experiences and inputs that they use to continue to contribute to the project. Many of these inputs that are gathered come from interactions from other people outside of Mozilla.

These are other companies, forums, and communities that interact with Mozilla and share in their open innovation model.

BePositive is currently a work in progress. I've decided that a good purpose for this blog will be to record my process of developing the BePositive Community.

http://bepositive-community.ning.com/

I am using the Marketing & PR class that I am taking right now at MCAD as a way to further articulate my goals and ideas with BePositive. Over the next couple of weeks I will be working to develop specific goals, objectives, and tactics for the future of BePositive. Hopefully, this will lead to a real marketing plan and some good exposure for the site in way of getting the right people involved in the community.